Marketing Tips for Women Business Owners: Educated Empowered Inspired

#136 A Simple Trick That Will Transform Your Personal Brand

Episode Summary

Ever wonder how your clients, colleagues, or friends actually experience you? In this episode, we’re doing a fun (and powerful) personal branding exercise to uncover the top words people associate with you—and how to use those words to create stronger messaging and more aligned marketing. You’ll walk away with a simple, practical tool you can implement this week to clarify your brand voice and boost your confidence.

Episode Notes

Ever wonder how your clients, colleagues, or friends actually experience you? In this episode, we’re doing a fun (and powerful) personal branding exercise to uncover the top words people associate with you—and how to use those words to create stronger messaging and more aligned marketing. You’ll walk away with a simple, practical tool you can implement this week to clarify your brand voice and boost your confidence.

Key Takeaways:

• Why self-perception can limit your brand clarity—and what to do instead
• A simple 3-step Word Cloud Exercise to reveal how others describe you
• How to use those words to shape your content, messaging, and confidence
• A mindset shift to move past the fear of “asking for feedback”
• How this one exercise can help you attract better-fit clients
• Bonus tip: Use AI to spot your brand tone or repurpose adjectives into messaging
• Action Plan: Ask 10 people for 3 adjectives, identify your top traits, and reflect them in your brand