Marketing Tips for Women Business Owners: Educated Empowered Inspired

#19 Emily Wagner | What Makes a Good Converting Website?

Episode Summary

In today's digital world, having a website that truly reflects your brand is more crucial than ever. In this insightful episode, Emily Wagner of Better Together Studio joins me to delve deep into the importance of a well-crafted web presence. We chat about the essential website components that service providers and e-commerce businesses need to succeed and how the right balance of design and functionality can captivate potential clients.

Episode Notes

In today's digital world, having a website that truly reflects your brand is more crucial than ever. In this insightful episode, Emily Wagner of Better Together Studio joins me to delve deep into the importance of a well-crafted web presence. We chat about the essential website components that service providers and e-commerce businesses need to succeed and how the right balance of design and functionality can captivate potential clients. One often overlooked aspect is the power of an authentic and engaging About Me page. Emily points out that this can be the secret ingredient that converts a passing lurker into a committed customer. We also dive into the magic of testimonials, which can add credibility and help build trust in your brand. So, if you're ready to level up your digital presence, take advantage of this valuable conversation with Emily Wagner as she shares her expertise on transforming your website into a trust-building powerhouse.

Here is what to expect from this episode:

About Emily Wagner 
Emily is a web designer and copywriter with over ten years of experience who believes in empowering business owners to operate their websites at whatever level they're comfortable with. Her goal is to have each of her clients walk away from their projects well-educated and confident to make updates, process orders, and do anything else they need to do. While she has worked with service providers and eCommerce companies, she's recently pivoted to focus exclusively on building Shopify eCommerce sites because she loves watching online stores go from zero sales to skyrocketing to the next level and beyond.

 

Resources:

Homepage Resource

Emily’s Website Audit

5 Tips for Writing An Awesome About Me Page

 

Connect with Emily:

Website: https://bettertogetherstudio.co   

 

Connect with Shelly:

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